How Often Should You Really Be Communicating with Your Donors?

How Often Should You Really Be Communicating with Your Donors?

If you're only reaching out to your donors when you're making an appeal, you're missing a vital opportunity to build lasting, loyal relationships. In today's noisy digital world, consistency, relevance, and warmth in donor communication are what set successful charities apart. But how do you strike the right balance? How often is too often? What should you actually say, and when?

To help answer these questions, we've created a clear and practical Donor Communication Guide. Inside, you'll find essential tips on:

• How frequently to contact your donors (without causing fatigue)

• What to include in thank-you messages that truly deepen relationships

• The dos and don’ts of writing compelling appeal emails

• How to segment your audience, even without a CRM

Whether you're just starting out or looking to refine your strategy, this guide is packed with actionable advice to help you nurture donor relationships all year round.

👉 Download your free copy of the Donor Communication Guide [here] and start strengthening your supporter connections today.